Taylor & Francis, Sachbücher, Public Relations, Society and the Generative Power of History (Englisch, Ian Somerville, 2...
22,53 €
INTRODUCTION `Public relations, society and the generative power of history´Ian Somerville, Lee Edwards and Øyvind Ihlen PART ONE CHALLENGING CORPORATISM AND MANAGERIALISM CHAPTER 1 `The contribution of public relations to promotional culture: taking the long view´Johanna FawkesCHAPTER 2 `"Presencing" and "absencing": a deconstruction of US-based public relations textbooks'Jochen Hoffmann CHAPTER 3 `How employee relations shaped and maintained US coporate welfare: a historical overview'Patricia A. Curtin PART TWO HISTORICISING GENDER, ETHNICITY AND DIVERSITY IN PUBLIC PR WORKCHAPTER 4 `Wives, secretaries and bodies: representations of women in Australian public relations journal, 19651972'Kate Fitch CHAPTER 5 `History, racialisation and resistance in "post-race" public relations´Lee Edwards CHAPTER 6 `Intersectional activism, history and public relations: new understandings of women´s communicative roles in anti-racist and anti-sexist work'Jennifer Vardeman, Amanda Kennedy and Brittany LittleCHAPTER 7 `Public relations in the master´s house´ Camille Reyes CHAPTER 8 `Communicating identity histories in ethnic museum public relations´ Melissa A. Johnson PART THREE HISTORIES OF PUBLIC RELATIONS IN THE POLITICAL SPHERECHAPTER 9 `Selling municipal socialism: local government, the Left and the transformation of political public relations in Britain´ Dominic Wring CHAPTER 10 `Anticipating the age of "political spin"?: an historical analysis of 1980s government communicationsRuth Garland CHAPTER 11 `Sports promotion and the construction of "Irish" identity: nationalism, social exclusion and the Gaelic Athletic Association´ Ian Somerville, David Mitchel and Owen HargieCHAPTER 12 `A critical discourse analysis of Jonathan Dean Swift´s Drapier´s Letters: public advocacy and nationalism in Ireland, 1724-1725´ Kevin Hora.
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